Science-backed
Research-backed suggestions from behavioral scientists and professors from the University of Pennsylvania.
Less screen.More living.
A seven-day study of phone use from the Behavior Change for Good Initiative at the Wharton School. Complete the challenge to receive a personalized report with research-backed tips for healthier phone habits.
A clearer picture of your screen time.
Mobile app
Early access to a mobile app designed to support you on your screentime goals.
Personal insights
Personalized insights about your phone use patterns at the end of the 7-day program.
Shaped by behavioral scientists.
Katherine Milkman
Katy Milkman is the James G. Dinan Professor at the University of Pennsylvania and holds secondary appointments in Penn's Perelman School of Medicine and School of Arts and Sciences. Her research explores ways that insights from economics and psychology can be harnessed to change consequential behaviors for good, such as savings, exercise, student achievement, vaccination and discrimination. She is the co-founder and co-director of the Behavior Change for Good Initiative at the University of Pennsylvania and the author of the bestselling book How to Change: The Science of Getting from Where You Are to Where You Want to Be.
Hal Hershfield
Hal Hershfield is a Professor of Marketing, Behavioral Decision Making, and Psychology at UCLA's Anderson School of Management. His research explores how thinking about the future can improve present-day decision-making, particularly in areas such as saving, health, and well-being. He is the author of Your Future Self: How to Make Tomorrow Better Today, which draws on behavioral science and psychology to help people strengthen their connection to their future selves and make better long-term choices. His work has been featured widely in outlets including The New York Times, The Wall Street Journal, NPR, and The Atlantic.
Alp Sungu
Alp Sungu is an Assistant Professor of Operations, Information, and Decisions at the University of Pennsylvania's Wharton School. His research examines the interplay between technology, policy, and society, with a particular focus on how digital technologies and AI shape learning, consumer behavior, and economic opportunity in underserved communities. Using field experiments and data-driven analytics, his work explores topics including generative AI in education, digital access, and technology-enabled interventions to alleviate poverty and improve social outcomes. His work has been published in PNAS and Management Science.
Rob Kuan
Rob Kuan is a PhD student at the University of Pennsylvania's Wharton School conducting research on consumer behavior and decision-making. His work focuses on consumer motivation and self-control, with the goal of understanding how to help people make better financial and health-related decisions. To study these questions, he has conducted large-scale field experiments with organizations including the U.S. Department of Education. Before beginning his PhD, he worked in research, consulting, and fintech, including roles at Charles River Associates and Personal Capital.